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## Using Google Services for Websites

Using links in the Panel, you can generate code for inserting a custom Google search engine into your site, submit your website to Google through Webmaster Tools area, enroll in the AdSense program, embed YouTube videos, Google Translate service, or other Google products into your site.

Google Custom Search is a search engine provided by Google. It adds search functions to your site and allows you to apply your website's look and feel to the search results page. It can be used for free on websites of individuals and non-profit organizations. Websites related to for-profit businesses can either use a Custom Search Engine that will show advertisements from Google, or purchase a subscription to Google Site Search service, which starts from $100 per year. To learn more about Google Site Search and current prices, visit http://www.google.com/sitesearch.

Google Webmaster Tools allow webmasters to submit a website to Google and view search statistics. To learn more about Webmaster Tools, visit http://www.google.com/support/webmasters/?hl=en.

Google AdSense allows webmasters to earn money for displaying targeted Google ads on their websites. To learn more about AdSense, visit https://www.google.com/adsense/login/en/.

Google Web Elements allows webmasters to easily add their favorite Google products to websites. Embed content, such as news, maps, YouTube videos, and social conversations from Google Friend Connect to Web pages with simple cut-n-paste. To learn more about Google Web Elements, visit http://www.google.com/webelements/.

Before you start using Google services, you need to confirm acceptance of Google Terms of Services, and then confirm ownership for your sites.

To confirm acceptance of Google terms of service and then confirm ownership of your sites:

1. Click the Google Services for Websites link in the navigation pane.
2. Click the appropriate links in the Panel to open and read the Terms of Service documents.
3. To confirm that you accept the Terms of Service, select the check box and click Confirm.

Now you can do the following:

- Submit your site to Google and improve site visibility in search results by clicking Google Webmaster Tools.
- Add search functions to a site by clicking Add New Custom Search Engine.
- Enroll in the AdSense program by clicking Google AdSense.
- Embed Google products into your site by clicking Google Web Elements.

To submit a site to Google:

1. Click the Google Services for Websites link in the navigation pane, or click Home > Google Services for Websites.
2. Click Google Webmaster Tools.

   The Google Webmaster Tools area opens in a new browser window or tab.

3. Create a Sitemap and submit it to Google by following instructions at http://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=156184.

To add a custom search engine to a site:

1. Click the Google Services for Websites link in the navigation pane, or click Home > Google Services for Websites.
2. Click Custom Site Search.
3. Click Add New Custom Search Engine.
4. Type a search engine name and select the website you need.
5. Select the check box to confirm your acceptance of Terms of Service, and click OK.

   The record corresponding to the new search engine is added to the Panel.

6. Click the corresponding Get Code link, copy the generated code to the clipboard and paste it into the source code of your website pages.

The other links in the list of Custom Search Engines will help you perform the following operations:

- Make Money. Connect your Custom Search Engine to a Google AdSense account. You make money when users click on an ad they see in your search results. If you have more than one Custom Search Engine, all of your search engines will automatically be associated with the same AdSense account.
- Manage. Manage your Custom Search Engines.
- Look and Feel. Adjust the appearance of search box and search results page.
- Upgrade. Upgrade a Custom Search Engine to ads-free Google Site Search.
- Statistics. Review site search reports.
- Delete. Delete a Custom Search Engine.

To participate in the Google AdSense program:

1. Click the Google Services for Websites link in the navigation pane, or click Home > Google Services for Websites.
2. Click Google AdSense.
3. Click Google AdSense account.
4. Fill in all the required fields to create a new AdSense account, or select an existing account, and click OK.

   A confirmation e-mail with further instructions will be sent to your e-mail address.